Internet Business Consulting
Enhance the Online Presence for Your Business
You've got a business and you've been told you need a website, so you've got one of those
too. But now what do you do with it?
Having a website is a great start, but if you want to actually make sales over the Internet, then there is more to be done. We can talk about keyword research and meta tags, but the strategic work actually starts much earlier than that.
- Do you know who your target market is?
- Do you know what their needs, wants, ages, income levels, hobbies, and interests are?
- Is your focus narrow enough that you can address everything in one website, or
will you need more than one website?
- Do you know the keywords and phrases your market uses to search for products and services like yours?
- Do you know what domain names you'll need (and yes, you'll probably have more than one)?
- Do you have a hosting company in mind, and if so, why them?
- Do you have a brand and/or logo that communicate your unique selling proposition?
- Have you chosen colors and fonts that you like?
- Do you know how to construct a web page so that you don't have to pay to have one created each time you need one?
- Do you know how to organize your web pages for easy navigation?
- Do you understand the sales process so that you can lead a buyer from "I'm interested" to "I'm sold"?
- Do you know how to write words that compel your readers to buy?
Hi, my name is Toolie®. I'm an entrepreneur/small business owner, and I teach real-world
website and blog skills to people just like you. My specialty is moving existing businesses
onto the Internet, and I can help you with each of these steps.
The hands-on training I offer can empower you to manage your own websites and blogs so that
you're not forever dependent on a web designer for simple changes. Web designers can be helpful
with design and layout, but they are generally not trained to be Internet Marketers. That's
where I come in.
If you already have a website but it's not working for you, let's meet and talk about what you need. Each of the following pages describes the services I offer so that you can learn what you need to know, and delegate effectively the tasks that others can do.
Contact Me Today!
Click on the Live Chat icon if I'm online, book a consulting appointment online, email me
at toolie@toolie.com, or call me toll-free at 1-877-4TOOLIE (877-486-6543), and let's get to work! |

Rave Reviews from an
Association Client
Jocelyn 'Toolie' Garner helped us clarify structure, image, and content for our
new professional association website.
Across more than a hundred pages and an evolving site structure, she was a consummate
professional, keeping us informed of her status, advising us immediately of our
emerging responsibilities, and managing project time and budget effectively.
Her writing and editing work quality was excellent. We believe Toolie's work has
directly contributed to our increased site visibility and time visitors spend on
the site. We highly recommend Toolie for your next project.
Mark Haas, Past President, Institute
for Management Consultants USA (IMCUSA) www.imcusa.org
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